Reports and guides that are actually worth a read.
Browse data-packed reports offering a unique POV from brands like Bitmovin, Strategus, and Wowza.
Video Developer Report
Bitmovin x Traci Ruether
The streaming industry’s leading source of insight into video tech provides data-backed analysis of monetization tactics, codec adoption, and more.
CTV Advertising Playbook
Strategus x Traci Ruether
Great content gives away the secrets and sells the implementation. To that end, this playbook covers everything brands and agencies should do to succeed at connected TV (CTV) advertising.
The Future of Video Tech
Wowza x Traci Ruether
This top-of-funnel search-optimized report looks at the biggest trends in video streaming, critical technologies paving the way, and predictions for the decade ahead.
OTT Video Monetization
Bitmovin x Traci Ruether
This guide to OTT video monetization, covers it all: revenue models, technical considerations across the end-to-end workflow, and the nitty-gritty of putting all to work.
15 Questions to Ask Your CTV Ad Partner
Strategus x Traci Ruether
With this resource, agencies and brands can more effectively vet connected TV (CTV) advertising partners by asking the right questions.
CTV Best Practices
Strategus x Traci Ruether
Launching effective connected TV (CTV) campaigns requires more than just great visuals. That’s why we created this in-depth guide to approaching creative and strategy.
